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《I Am Team GB》 制作花絮

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    奋斗
    2016-10-22 17:07
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    [LV.8]以坛为家I

    发表于 2016-9-6 08:25:19 | 显示全部楼层 |阅读模式

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    Art&Graft – A short edit showcasing the creative process behind our recent I Am Team GB Olympic & Paralympic campaigns with ITV, ITN & The National Lottery.
    Design, Direction and Production by Art&Graft
    Art&Graft, in collaboration with The National Lottery, ITN Productions, ITV Creative and ITV AdVentures, have directed, designed and produced a campaign to showcase The National Lottery and ITV’s support of Team GB at the Rio 2016 Olympic Games in August.
    Comprising of a set of animated commercials, promos, POS and OOH collateral the campaign aims to inspire and represent the ‘togetherness’ that each Olympic Games brings to the nation; that we’re all joined together as we get behind our athletes.
    Following the Olympic Games in Rio, Camelot and ITV are co-hosting a homecoming celebration with a range of free sporting events across the nation and the I Am Team GB promo urges people to get involved on the 27th August.
    Credits:-
    Client:- The National Lottery / ITV
    Art&Graft:-
    Creative Director — Mike Moloney
    Head of Animation — Clement Bolla
    Head of 3D — Martin Salfity
    Art Director — Stephen Middleton
    Producer — Tom Bromwich
    Illustration — Colin Bigelow, Clement Bolla, Stephen Middleton, Guitty Mojabi, Jim Wheeler
    Character Animation — Clement Bolla, Ricardo David, Ellie Dupont, Sunil Kumar, Florian Mounie, Vincent Techer
    Animation — Clement Bolla, Nicholas Canticus, Joe Maker, Stephen Middleton, Sam Munnings, Martin Salfity, Jim Wheeler
    Print Artworker — Stephen Everett
    Music — Nothing But Love by James, BMG Rights Management
    Sound Design — Grand Central Studios
    ITN Productions
    Executive Producer — Jemma Cassey
    Campaign Producer — Jennifer Collins
    ITV
    Executive Creative Director — Tony Pipes
    Creative Director — Anton Ezer
    Campaign Manager — Heena Jivan
    Marketing Manager — Natasha Reddy

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